The Children’s Media Conference (CMC) is set to bring back ‘Playground’ in the form of an interactive character hunt for children and families. Running from 3rd to 30th June, The Urban Dwellers / Playground AR Character Hunt is taking place across 15 locations across Sheffield.

Download the press release  

About Playground

Established in 2016, the award-winning ‘Playground’ is an exhibition where children can imagine, investigate, create art, and have fun. This year’s offering, Urban Dwellers, is a fantastical interactive digital art experience for families. The trail features 15 augmented reality artworks and animated installations from legendary steel-city artists TADO and Lisa O’Hara.

The collaborators have scattered exclusive artworks across 15 city-centre locations. What magical characters and creations will families discover lurking through their smartphones?  Get ready to imagine, investigate and have fun!

The Urban Dwellers / Playground AR Character Hunt has received support from the UK Government through the UK Shared Prosperity Fund.

The character hunt is suitable for 5-12-year-olds but everyone is welcome free of charge.

Darren Chouings, Producer of The Urban Dwellers / Playground AR Character Hunt, said:

“Children and families are invited to explore and celebrate imagination whilst being inspired by cutting-edge artwork in our interactive character hunt. The augmented reality artwork and animated installations will be truly inspiring, and we cannot thank TADO and Lisa O’Hara enough for their incredible creations! We are also very thankful that the character hunt has been funded by the UK Government through the UK Shared Prosperity Fund.”

Playground was established by The Children’s Media Conference in 2016. Playground won the SHEFFIELD DIGITAL AWARD 2019 for best Digital Arts and Culture Project.

         Fantastic for Families

How do I get involved?

Venues


The characters will be hiding at these venues:

  1. Site Gallery 1 Brown St, S1 2BS
  2. Showroom Cinema Paternoster Row, S1 2BX
  3. Motoré Café Sheffield Train Station, S1 2BP
  4. Millennium Gallery 48 Arundel Gate, S1 2PP
  5. Fred Aldous Fitzalan Square, S1 2AY
  6. Sheffield Cathedral Church St, S1 1HA
  7. Orchard Square S1 2FB
  8. Steam Yard Division St, S1 4GE
  9. Weston Park Museum Western Bank, S10 2TP
  10. Moor Market Foodhall The Moor, S1 2PF
  11. Sheffield  Winter Garden 90 Surrey St, S1 2LH
  12. Mow’s Coffee 151 Arundel St, S1 2NU
  13. The Crucible 55 Norfolk St, S1 1DA
  14. Sheffield Hallam University Owen Building Hallam Square, S1 2LX
  15. Sheffield Children’s Library Surrey St, S1 2LH

How it works


Keep your eyes peeled for the special Playground plaques at the different locations around Sheffield City Centre 3-30 June 2024.

All you need is a smartphone or a tablet and the Artivive App – open the app, point your device at the plaque and watch the characters come to life!

TIP: You may need to stand back approximately 1-2m in order to view the full animation.

And don’t forget to tag @cmcplayground @wearetado and @lisaohaha on Instagram with your pics!

Download the app

Artivive is available for free from the Google Play Store or Apple App Store. Search for “Artivive” or use the links below.

Get it on Google Play Download on the App Store

More tips and information are available at artivive.com

About the artists

TADO

Mike and Katie are an inseparable pint-sized creative design duo, better known to the world as TADO. Established in 2002 and based in Sheffield UK, their multidisciplinary studio creates fantastical artwork for clients across the globe, spanning illustration, animation and character design.

The pair thrive on creating darkly adorable pop-characters; drawing, painting, drilling, glueing, scribbling and clicking away in total collaboration. Their colourful projects include fashion and sneaker designs, toys, animations, games, mascots, large-scale public art and international exhibitions.

TADO are represented by Debut Art and Ampersand Globe agencies.

tado.co.uk

Lisa O’Hara

Lisa is a designer from Scunthorpe and based in Sheffield; upgrading from one flat steel town to a hilly steel city! She approaches illustration with a similar melding of (somewhat unlikely) materials. Drawn to the dark, whimsical and the silly, inspirations range from the chilling atmospheres of Hammer Horror, the timeless wisdom of folklore, but probably more often just The Simpsons.

Lisa finds creative fuel in blending the profound with the mundane and daft, and she’ll incorporate a dog snout wherever possible. Recent commissions include Yorkshire Sculpture Park, Clifton Park Museum Rotherham, Take it Easy Film Lab, Cycle Sheffield, The Showroom Cinema and Skateboard Great Britain.

lisaohaha.com

Want to know more?

Get in touch

We would love to hear from you!

Please send your feedback to:

playground@thechildrensmediaconference.com

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